MyChef (M) Sdn Bhd, also known by its consumer brand MyChef’s, is a proudly Malaysian company established in 2016 with a mission to “Make Life Tasty.” Our brand name blends “My” (Malaysia) and “Chef,” reflecting our commitment to delivering chef-quality snacks and food products that celebrate Malaysian flavours and lifestyles. Based in Kuala Lumpur, we specialize in a wide range of food and beverage products, including crispy fries, flavoured potato chips, bite-sized bakery snacks, canned garden vegetables, and functional beverages such as fruit juices with prebiotic inulin.
What began with just a simple line of potato crisps has grown into a diverse and innovative product lineup enjoyed by consumers across all age groups. Our signature items include crispy fries, prawn crackers (Ebi-Ya), chocolate and strawberry mini bites, and fun, wholesome beverages. Each product is developed with a strong focus on quality, taste, convenience, and health-conscious ingredients, packaged in eye-catching designs that make MyChef’s a standout on retail shelves.
Beyond product development, MyChef (M) Sdn Bhd actively engages with the public through roadshows, expos, and community campaigns. We have participated in events such as the Popular Bookfest, Sogo KL Roadshow, and international showcases like HOFEX Hong Kong, allowing us to reach both local and international audiences. We are also passionate about giving back, supporting environmental and social causes, including the Save the Malayan Sun Bear campaign.
As we continue to grow, our focus remains on expanding product variety, exploring export opportunities, and bringing more exciting, delicious, and affordable products to market. Whether it's for daily snacking, gifting, or enjoying with family and friends, MyChef’s products are crafted to bring joy and flavour to every moment.
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